ROLES
Designer, Editor, Art Director
Create a marketing poster for upcoming documentary film “The Other Side” by presenting & working with director Ben Rheki and his team.
TASK
PROGRAMS USED
Illustrator, Photoshop
TIMELINE
3 months
IDEA
Particularly moved by this hugging scene, I used it as the main visual. After proposing it to the client: they approved.
This scene in the film was a turning point where the audience began to feel a sense of hope for this character.
WHY
I used a symbolic approach as I designed this poster.
The image reflected upon itself is a nod to the film's title, "The Other Side."
The grayscale color scheme conveys the power & emotion.
FINAL PRODUCT
27 in x 40 in
